KYKO PSYCHOMETRIC PERSONALITY ASSESSMENT TOOL IN COMPARISON WITH OTHERS INSTRUMENTS:
WHAT IS INSTRUMENTATION?
The primary purpose of Psychometric Instrument is to assess human differences to identify traits and characteristics and organize them into some pictorial form to predict and interpret patterns of behavior. It is important that the instrument must be well designed to be valid. Developers of psychometric instrument use various types of items in its instrumentation. The common types are:
The measurement used varies with the instrument. Some used Forced Choice, some prefer Multiple Choice while others use Likert Scales.
KYKO Instrumentation
"Self report statements Bank" – The number and types of self report statements are drawn from a library customized for a specific product.
Uses Likert scale of 1 – 7 that measures the High and Low of each dimension.
Strengths:
a. Content validity
b. Difficult to fake
KYKO Instrumentation